Why choose bus bench
advertising instead of newspapers?
The local circulation of an
average suburban newspaper reaches perhaps 35,000+ readers, Bench Ads reach a
minimum of 12,000-40,000 viewers DAILY.While newspapers are usually read
once then discarded, Bench ads are your silent messenger 24 hours a day seven
days a week. Bench Ads are:
- early
always located at major street intersections,
- are
always on "the front page",
- are
presented in full color and
- are
approximately 1000 times larger in size.
Why use bench advertising instead of bus shelter ads ?
Backlit bus shelters are effective and look
great (particularly at night).They are also up to
ten times more expensive than Bus
Bench Ads*.Bus Bench Ads are equally as effective and attractive.
(source:
ADSHEL marketing July 1999)
How much does it cost ?
Outdoor ad prices are determined by location,
contract length and number of benches.Refer to our pricing pages for
approximate rates.Prices are negotiable and available on request.For a
confidential quote, please email:
How long is the contract?
The standard Bus Bench advertising contract
runs for 12 months. Contracts for shorter durations are available at an
additional cost.
How many colors can I have?
There really is no limit to the number of
colors you can have on your Bench Ad, however, signs with more than 3 colors
are usually very difficult to read.
What happens if my ad or the bus bench it is on is damaged?
In the event of an accident, Bench Ads
replaces the bus bench with the client responsible for the cost to replace his
sign. We do offer optional damage
protection, which covers the cost to replace your sign not only in the event of
damage, but for vandalism, graffiti and normal wear and tear. Damaged benches are generally replaced
within 1 week. See our Terms & Conditions for complete details.
Is there a penalty for early cancellation?
Yes.Early cancellation results in a charge
equal to 2 months rental.
Does bus bench advertising really work?
Case studies prove the right message in the
right place at the right time generates sales.McDonalds uses bus benches to
direct hungry motorists off a highway to a specific location. Radio stations
know the best place to remind listeners to switch stations is when they are in
their cars. Car manufacturers realize there is no better way to reach their
best prospects - drivers of cars and trucks, than while they are on the road.
Transportation agencies have that established that 95% of all
travelers use the automobile for work, shopping and recreation. This
provides the advertiser with the ability to target every segment of the market
without having to waste advertising dollars on non-market areas.
YES...BUS BENCH ADVERTISING
WORKS!!!
Click here testimonials to hear what our
customers have to say! |